C-Suite Share: How to Predictably Grow Low-Cost Deposits

In a recent poll, 51% of respondents said they are worried about meeting their 12-month deposit plan. How are your peers dealing with declining deposits? Is there a solution for competitive rate pressure? Find out how a data-driven approach, leveraging a rich set of peer benchmarks, can reveal opportunities to consistently and predictably boost deposit volume while managing cost of funds. We’ll review real-world case studies demonstrating successful approaches from experience working with hundreds of your peers. Hope you can join us!

This event is free for CCBN members and $95 for nonmembers.

Date: Thursday, September 25, 2pm ET, 11am PT

Speaker: Dan Marks, President, Infusion

Dan Marks has over 24 years of experience helping financial services companies grow profitably by applying data-driven and digital strategies. Prior to Infusion, Dan was Chief Marketing Officer at Hancock Whitney where assets increased from $22B to over $30B during his tenure. Previous experience includes a progression of roles at First Horizon including five years as Chief Marketing Officer, head of financial services marketing for a national retailer, and an early stint in eCommerce at Vention. Dan holds a BS in Accounting from Belhaven University and a Master of Business Administration from Vanderbilt University. He is a highly sought-after speaker on topics such as data-driven strategy, digital initiatives, and financial services marketing, sharing his insights at events around the globe. Additionally, he has contributed to numerous articles and books.